In 2007, DC Comics faced significant backlash after releasing the event comic Amazons Attack!, which followed the critically acclaimed Infinite Crisis. This decision marked a considerable misstep for the publisher, as fans had high expectations following the success of earlier narratives that revitalized classic characters and expanded the DC Universe.
During the 2000s, DC Comics experienced a renaissance, successfully reintroducing iconic teams like the Justice League and the Justice Society. Characters such as Wally West, Kyle Rayner, Dick Grayson, and Tim Drake gained prominence, while established heroes like Superman, Wonder Woman, and Batman underwent significant reboots. This resurgence culminated in the highly celebrated Infinite Crisis, which set the stage for a complex narrative that included the return of the DC Multiverse.
Despite the excitement surrounding these developments, the release of Amazons Attack! received a tepid response. The narrative revolves around an aggressive conflict between the Amazons and the United States, sparked by the imprisonment of Wonder Woman at the hands of the U.S. government. While the premise had potential, the execution faltered under the direction of writers Will Pfeiffer and artist Pete Wood.
Unmet Expectations and Creative Missteps
The anticipation was palpable, especially considering the groundwork laid by the preceding Countdown to Final Crisis series. Unfortunately, the story’s tone and execution did not align with the prevailing narrative trends of the time. One memorable moment, where Batman exclaims, “Bees. My God,” in reference to the Amazons’ unconventional use of bees as a weapon, exemplified the disconnect and led to unintended comedic interpretations of what was supposed to be a serious conflict.
Critics argue that the lack of star power in the creative team contributed to the story’s downfall. Unlike the A-list talents associated with the main series of Wonder Woman, Pfeiffer and Wood were less well-known, which likely impacted readership. The disconnect between the event and the ongoing narrative arc within the DC Multiverse at the time further alienated potential readers.
In 2007, DC was embracing a neo-Bronze Age approach, with a renewed focus on the Justice League and Justice Society, as well as a reemphasis on Superman’s classic storylines. The tone set by Amazons Attack! did not resonate with fans, leading many to question its relevance in the current landscape of DC Comics.
The Fallout from a Missed Opportunity
The release of Amazons Attack! stands as a cautionary tale within the comic book industry. Following the success of Infinite Crisis and the engaging narrative of 52, expectations were high. DC Comics had built a strong rapport with its audience, and the miscalculation in creative direction led to disappointment among fans.
As the industry shifted, the need for compelling stories and top-tier creative teams became evident. The decision to feature less recognized creators for such a significant event proved detrimental. Additionally, the narrative’s failure to engage readers only compounded the damage, as many were left confused and disinterested due to inadequate exposure to the primary Wonder Woman series.
In retrospect, Amazons Attack! serves as a reminder of the delicate balance between ambitious storytelling and audience expectations. The lessons learned from this event continue to influence how comic book publishers approach major storylines, ensuring that future endeavors are more aligned with the interests and tastes of their readership.
The legacy of Amazons Attack! remains a point of discussion among comic book enthusiasts, reflecting on the importance of cohesive storytelling and the impact of creative choices in the ever-evolving landscape of comic book publishing.
