DAS North America Announces Urgent $77.6M Expansion in Alabama

UPDATE: DAS North America has just announced a significant expansion in Montgomery, Alabama, with a staggering investment of $77.6 million. This urgent development is set to create 100 new jobs in the area, adding to the existing workforce of 500 employees.

The expansion will enhance the company’s production of seat components, which are critical for the Hyundai assembly plant in Montgomery and the Kia facility in West Point, Georgia. Construction is expected to wrap up by early 2027, with phased operations beginning in late 2027 and full-scale operations anticipated by 2028.

Sean Kim, COO of DAS North America, expressed pride in this investment, stating,

“We are proud to expand our presence in Montgomery and strengthen our partnership with the State of Alabama and the local community.”

This expansion reflects the company’s confidence in the region’s skilled workforce and favorable business climate.

This announcement follows Alabama Governor Kay Ivey’s recent 2025 New & Expanding Industry Report, highlighting Alabama’s record-breaking capital investment. The report reveals that over $1.1 billion of Montgomery’s 2025 capital investment comes from existing employers, showcasing a robust local economy and sustained employer confidence.

With this expansion, DAS North America’s total investment in Montgomery will surge to approximately $235.8 million, marking a pivotal moment for both the company and the community. The Montgomery Regional Chamber of Commerce emphasizes the significance of this development for local job creation and economic growth.

As construction kicks off, the local community is poised to benefit immensely from the new job opportunities and the economic boost that comes with this expansion. Residents and stakeholders will be watching closely as DAS North America strengthens its commitment to Montgomery.

Stay tuned for further updates on this developing story as more details emerge about the impact of this expansion on the local economy and job market.